Are a you a youth in Kenya and would like to venture in Fish farming? Great! Now could be a great time for you to enter the aquaculture industry, it is a profitable business. Fish have high market value and demand in Kenya, as well as a promising future as a source of income around the world.

A suitable location

First, you need to consider your location. It’s important to determine whether you are in a suitable area for fish farming and are in compliance with your state and local laws.

Take space into consideration. You will need space for your office, storage of inventory, your staff and a place to store your equipment.

If you feel that the location where you live is suitable or you could acquire suitable land for farming nearby, that’s great. You’ve checked the first criteria off your list!

knowledge from Experts

Once you have found a suitable location for your business, you need to start soaking up as much knowledge about fish farming as you can before you actually start investing money in your business.

For learning about fish farming, you may visit several fish farms in your area or find online resources. There are several websites that can help you gather more knowledge about aquaculture. Go through some of the fish farming sites and learn about the pros and cons of the fish farming business.

Consider a Business Plan

Before starting any business, you need to have a business strategy outlined.  Your business plan should contain all necessary information about the structure of your company, your expenses, expected investment and anticipated return on your investment.

Take some time to consider all the possible expenses and be sure to include everything you’ll need to start your business in your plan.

Determine what you will need; how many staff, what equipment and supplies, your overheads, funds and assets. You will need your business plan to register your company as a corporation or proprietorship. It will also help you to attract investors and partners, apply for bank loans and government grants, as well as create a solid plan for you to follow as closely as you can.

It might be a good idea to consult a business consultant or attorney to help you with your necessary permits and paperwork. These experts will make it easier for you to form a company and comply with all the legal requirements.

How to get funding

If you want to start a small scale or midsized business, you must have some funds saved up as your startup capital. If you don’t have enough experience in the industry, you should consider starting small and asking one of your friends with a little more experience to become your partner.

There are many benefits of a partnership business. You can gather funds much quicker that way. You also share liabilities. If you don’t have enough money, you may apply for a business loan. Even if you don’t have good credit or if you don’t qualify for a traditional business loan, there are other ways to gather funds for your business.

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Here are some alternate ways you could get funding:

  • Borrow against your property: If you have property or valuables, you could borrow money against them. “Some banks offer home equity lines of credit that let you borrow up to as much as 75% of the appraised value of your land.
  • Sell your valuables: Look around and see if you have any belongings that you could sell to get some startup cash, like your old car, your old computer or furniture that you don’t need.
  • Ask your friends and relatives: You might have a rich friend or a relative, like a rich uncle, who wouldn’t mind investing in your business or lending you the money to get started.
  • Look for microloans: Microloans are available through a variety of sources. They could be through community sources, personal loans or through online sources. The terms of microloans, interests rates and eligibility varies from lender to lender.
  • Government Funding: See if you can qualify for a small business loan from the government;  you have a variety of options.

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Consider marketing your Product

Your marketing success will largely depend on how active you are in informing others about your new venture. Your connections with local businesses will be the most effective marketing tool for you at the beginning.

There are many ways to advertise your farm with very little cost.

You can use the internet, social media platforms and other forms of media such as the newspaper, your local radio station, your city papers, bulletin boards and handmade signs and flyers to get customers to visit your farm.

You can also use your farm as a storefront. If you are on a busy road, add some signage telling passers-by about your fish and encourage them to stop and buy some.   We hope this article will help you to gather all the resources you need to start your own business in aquaculture. Now there is nothing that’s stopping you from becoming a business owner.

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